First impressions after watching the experimental video were mixed, however the more I seemed to watch it, the more things became clear and easier to explain. This is my interpretation of the initial concept by the video creator.
The plain/clean face at the start of the video could imply that the rest of the video is going to create something on the face, as if it was a blank canvas. The random images on the TV could give a suggestion of being unimportant or irrelevant to the ‘robot’.
Firstly the TV focuses on a face, unclear to the viewer; who’s or why etc, however the ‘robot’ takes an interest and seems to copy the make-up on the displayed face. To the viewer this could suggest they are not content with the way they look or they believe that the face on the TV is the only way to look - every other way is wrong.
The smile at the end of the ‘improvements’ could suggest that the ‘robot’ is looking for an answer within the TV and appears to be startled when the picture suddenly changes to another series of random pictures and onto yet another face. Yet again the ‘robot’ feels like its wrong, therefore more adjustments are made. With each face appearing the TV moves away and the ‘robot’ follows it. However after this appearing face, the TV moves too far away from the robot and it’s not possible for the ‘robot’ to be able to see the face.
The ‘robot’ and the TV break at the same time which gives an impression that there is a connection between the two objects.
The broken ‘robot’ on the floor suggest the final adjustment the ‘robot’ was prepared to take would have been too much and potentially ruining something that was good enough in the first place. The music is trying to promote emotion towards the pain of the ‘robot’ breaking however the music is more obvious towards the end, although it does play all the way through.
When the TV shows everything it could suggest what could happen if other ‘robots’ went through the same thing (changing too many times, then breaking) or showing what happens in normal society. People change and not all the time they are accepted and because of that, they feel they have to change even more to fit in.
As the larger TV shows the viewer everything that is going on, the TV that the viewers were originally focusing on starts to get closer to the broken ‘robot’, maybe to suggest to people who cant always have what you dream for, sometimes you have to settle for what you have, until change comes to you or to question what has just happened.
The last shot of random images, to me, suggest that it is better to focus on difference rather then on one particular image of someone you may look up to or way of looking/feeling to be similar to the image.